360i Digital Media Summit Agenda
* 9:30 – Breakfast
* 10:00-10:15 – Opening Remarks
Bryan Wiener, CEO, 360i



* 10:15-11:30 – Social Media Strategies
- Paula Drum, Vice President of Marketing, H&R Block
- Don Steele, Vice President of Digital Marketing, MTV Networks Entertainment Group
- Chris Murphy, Midwest Director of Sales, Facebook
- Moderator: Sarah Hofstetter, Vice President of Emerging Media & Client Strategy, 360i

* 11:40-12:00 – Behavioral Marketing Strategies

- Chris Hansen, Vice President of Performance Marketing, 360i

* 12:00-1:30 – Lunch Keynote (Sponsored by Yahoo) Deanna Brown, President, Scripps Interactive
 
* 1:40-2:00 – What You Need to Know about Universal Search and SEO

- Chris Humber, Senior Director of SEO, 360i
 
* 2:00-4:00 – Vertical Breakout Sessions

2:00-3:00 – Session A: Media & Entertainment Panel
- Matt Allen, Senior Executive Director of Marketing, NBC.com
- EJ Conlin, Vice President of Consumer Marketing, National Geographic Channel
- Mark Levien, Director of Digital Marketing, Universal Home Entertainment
- Dan Riess, Vice President, Marketing & Ad Solutions, Turner Broadcasting System
- Moderator: Dave Jacobs, Managing Director, 360i  
2:00-3:00 – Session B: Online Commerce Roundtables (9th Floor, Pearl Room)
 
- Behavioral Marketing
- Bid Management Strategies
- Mobile Marketing
- Universal Search
- Widgets & Applications


3:00-4:00 – Session A: Online Commerce Panel Discussion

- Christine Buscarino, Director Online Marketing, Office Depot
- Jessica Harley, Vice President Acquisitions & Retention Marketing, Borders
- Jeremy Levine, Director of E-Commerce, The Children’s Place
- Rob Reece, Search and Affiliate Marketing Manager, JCPenney
- Alison Zemny-Stiefel, Vice President of Marketing, Saks
- Moderator: Jeanine Belsky, Vice President of Retail Strategy, 360i
 
3:00-4:00 – Session B: Entertainment Roundtables (9th Floor, Pearl Room)
- Audience Development & Monetization
- Behavioral Marketing
- Gaming
- Mobile Marketing
- Universal Search
- Widgets & Applications


* 4:15-5:30 – What’s Next: The Top Emerging Trends Every Marketer Should Know About

- Boris Fridman, CEO, Crisp Wireless
- Chris Gillis, Director of Sales, ARTISTdirect/MediaDefender
- Bill Young, Senior Manager In-Game Advertising, Electronic Arts
- Moderator: David Berkowitz, Director of Emerging Media & Client Strategy, 360i
 
* Closing Remarks
- Jonathan Ragals, COO, 360i

* 5:30 – Bus Departs for Dinner Cruise around Manhattan 
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